I'm Erin Kelley, and I'm the founder of Collizio. I had the idea for Collizio a few years ago when I started a new job and was asked for a conference plan for the year. Since everyone else in my office was new as well, I had to turn to plain Jane search engines to try to find relevant conferences. Even when I found a few that looked interesting, I had no way of knowing if attending these events would get me the content and relationships I needed to excel in my job. As I looked around the events ecosystem more broadly, I realized that more information and data about events -- and who is attending -- would help all of the actors in the ecosystem build and strengthen relationships with other stakeholders.